In a session that left students buzzing with fresh ideas and practical insights, Invertis University Bareilly hosted a special workshop with Milan Bavishi, Director of Content at Upstox, one of India’s leading fintech platforms. The session, focused on content strategy and storytelling in the digital finance space, was attended by students from media, management, and commerce streams.
The event turned into a lively exchange of real-world experiences, sharp industry lessons, and candid advice — all delivered with clarity and warmth by Mr. Bavishi, who has built a solid career in equity research, business strategy, and financial communications.
He discussed how storytelling is now a critical part of business communication, especially in fintech sectors, where users often feel overwhelmed by complexity.
Using examples from Upstox’s content campaigns, he walked the students through turning numbers and financial tools into relatable narratives—the kind that inform, engage, and connect. He also discussed the growing demand for content professionals to understand digital trends and consumer behavior.
Students described the workshop as refreshing and eye-opening. “We’ve studied digital marketing theoretically, but this was something else. Milan Sir explained how content works in real companies, with real stakes,” said a third-year student. “He made us think differently.”
Invertis University in Bareilly, recognised as one of the top universities in Uttar Pradesh, has consistently worked to expose its students to the changing demands of the industry. This workshop is part of the university’s more significant focus on blending academic learning with industry interactions.
Located in the heart of Bareilly, the university has built a strong reputation among the best colleges in Bareilly for its diverse programs, modern facilities, and industry tie-ups. Its inclusion among the top 10 colleges in Bareilly is backed by its commitment to practical education and professional development.
Speaking about the importance of such events, a faculty member from the School of Management said, “We aim to help students connect their coursework with real business scenarios. When someone like Milan comes in, who’s lived that journey, it adds a lot of value.”
As the workshop wrapped up, the atmosphere was anything but routine. Students asked Mr. Bavishi questions about everything from building a career in content to what fintech companies look for in fresh talent. Many left with actionable insights and a stronger sense of where the world of digital finance is headed.
At a time when content is becoming central to how businesses communicate and grow, sessions like these help students prepare for what lies beyond the classroom. And for Invertis University, already known as one of the best private colleges in Bareilly, it was yet another step in shaping industry-ready graduates.
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