business to consumer

How do B2B Business Models Work? What Makes B2B Different from B2C and DTC?

How do B2B Business Models Work? What Makes B2B Different from B2C and DTC?

B2B is an abbreviation for "business to business." It is a type of business strategy in which one or more… Read More

1 month ago

Cookies are Going Away: B2C Marketing Should Embrace Real-time Intent Data

As third-party cookies are phased out, the ecosystem surrounding digital marketing is changing. This revolutionary move represents a fundamental transition… Read More

4 months ago