Categories: Business

Hamad Al- Yafei on How Stellar Client Service is the Cornerstone of a Successful Law Firm

Share

Building and maintaining client relationships are the cornerstone of a law firm to become successful. A client approaches a lawyer or law firm with the expectation that they will be heard and their problems will be solved. According to top lawyer Hamad Al- Yafei, “Law is a relationship-driven business and lawyers have to deliver a stellar client service to create a positive experience to attract and retain quality clients and business. Poor experience results in loss of revenue, it impacts client recommendations, and also dents the reputation which a firm cannot afford owing to the competitive nature of the business.”

Nowadays, a client expects more than just legal advice from his lawyer. They seek someone who can also anticipate their needs and act as a business advisor. Al- Yafei opines, “A client approaches us when they are in the midst of a very challenging time in their life and need guidance, support, and compassion. We need to step up and play additional roles to deliver an exceptional service. Making the client a priority and embracing a client service mindset as opposed to being business-minded helps to elevate the standing of the firm and receive loyalty in the form of repeat business, positive reviews, and referrals from a client.”

Discussing the impact a disgruntled client can have on the business, Al- Yafei shares, “It is imperative to keep improving the client-attorney relationship and avoid complaints in any form which could affect the standing of your firm and impact business from potential clients. Some ways to strengthen your association are:

  • Always be honest with your client, irrespective of the situation. They trust you to solve their problems and believe in your guidance.
  • Engage with your clients regularly as a lack of communication leads to feelings of disrespect and disappointments. Keep in constant touch with your clients and reply to messages, calls, and emails.

More than the credentials of the lawyer and law firm, today, the client hires a lawyer and the firm based on the testimonials and word-of-mouth feedback, which makes it imperative to connect with clients on a personal level apart from maintaining professional relations. The key is to invest time in business development to understand the client and his business completely for enhancing and strengthening the relationship. “The significance of client retention cannot be underestimated. A law firm needs to emphasize to its employees on the importance of building a rapport with the client, creating value, and using every tool at their disposal to provide outstanding service and gain client loyalty,” asserts Hamad Al- Yafei.

Brand Buzz
Published by
Brand Buzz

Recent Posts

12 Essential Marketing Tools Every Small Business Owner Should Try

Marketing is now more affordable and perhaps more successful than ever. That is, provided you… Read More

13 hours ago

TikTok Announces an Update to Its Marketing Education Platform ‘TikTok Academy’

Are you looking to step up your TikTok marketing game? This will help. Today, TikTok… Read More

14 hours ago

Morganwell Unveils Cutting-Edge LLaMA 3.1-Based Super AI for Institutional Accounts

Summary: Morganwell has launched its latest LLaMA 3.1-based Super AI, designed to deliver advanced predictive… Read More

1 day ago

Google Search will Launch AI Overviews to More Than 100 Countries Around the World

Google has expanded the use of AI Overviews in search to over 100 countries and… Read More

2 days ago

5 Success Tips for Young People in an Ever-Changing Job Market

The scenario of the job market frequently shifts in this highly competitive world. It is… Read More

3 days ago

How Data Collection is Important for Modern Small Business to Stay Ahead in a Competitive Market

Data is one of the most valuable assets of modern small business, particularly for those… Read More

3 days ago