Apple seems determined to expand its advertising arm, as seen by its decision to offer its own advertising inventory on Apple News, one of the most...
WhatsApp Business has expanded to over 200 million monthly users over the past few years. This implies that a large number of businesses are messaging users,...
All TikTok for Business users now have access to the company’s artificial intelligence (AI)-powered video generation tool. TikTok is expanding its AI-powered marketing tools with the...
Instagram’s “Close Friends” feature was initially designed as a way for users to share more personal content with a select group. It became popular among influencers...
TikTok has introduced a new AI-powered performance marketing suite that can create campaigns “from A to Z, automated by TikTok and powered by AI”. The suite,...
Instagram is launching a new “Best Practices” section within its Professional Dashboard to assist creators in maximizing their content efforts in the app. This part will...
Snapchat’s decision to revive its Phantom House series on Halloween indicates that the holiday presents a significant opportunity for the company. Snap cited research that showed...