Nabhi Sutra Expands Its Product Line: Introducing a New Era of Ayurvedic Wellness

New Delhi [India] November 25: According to Verified Market Research, the global Ayurveda market alone will increase to US$ 16 billion by 2026 at a CAGR of 15.5%. Through increasing the share of value-added products and an integrated marketing plan, there is potential to grow the Indian Ayurveda export market to US$ 10 billion by 2030. 

One such Indian Brand that has uprooted the practice of Ayurveda is  Nabhi Sutra. The term “Nabhi” translates to the “navel” or “abdomen” in Sanskrit, and “Sutra” means a thread or guide, often used in the context of spiritual and philosophical teachings. Therefore, Nabhi Sutra can be interpreted as a set of guidelines or practices related to the navel center, which is believed to have significant spiritual, energetic, and physical importance.

The brand has recently launched, Palash – Ghee Body Emollient – A body lotion with goodness of Shata Dhauta Ghrita and Kesuda. Ghee is rich in fatty acids, particularly butyric acid, which helps deeply moisturize and nourish the skin. Ghee is a deeply nourishing and versatile body emollient with a long history of use in Ayurvedic beauty and wellness practices. Whether used on its own or in combination with herbs and essential oils, ghee can hydrate, heal, and protect your skin. It provides a natural, chemical-free alternative to commercial moisturizers and is ideal for those seeking holistic and Ayurvedic skincare solutions. 

The key ingredients of Palash Ghee Body Emollient include – 

• Shauta Dhaut Ghrita – Shauṭa Dhauta Ghṛta is a potent Ayurvedic remedy that combines the healing properties of ghee with purification techniques to enhance its benefits.
• Palash Flower – The flower has phytochemicals isobutrin and butrin that have been reported to show anti-inflammatory activities. 
• Manjishtha – It improves skin complexions, 
• Gotu Kala – Gotu Kola (scientific name: Centella Asiatica), a herb commonly used in traditional medicine across many cultures, It’s thought to promote collagen formation and help with skin healing.
• Pearl Extract – Conchiolin is a protein present in the pearl extract that hydrates the skin and rebuilds collagen.
• Ghee is rich in fatty acids, including omega-3s and conjugated linoleic acid (CLA), which deeply hydrate and lock moisture into the skin. It helps to restore the skin’s natural lipid barrier, making it an excellent choice for dry or dehydrated skin. Ghee can penetrate deep into the skin layers, providing long-lasting hydration without leaving a greasy residue. When massaged into the skin, ghee promotes better blood circulation, which can enhance skin health and give it a more rejuvenated, radiant appearance. The process of massaging with ghee is deeply relaxing, helping to release tension and reduce stress, which can positively impact skin health.

This expansion underscores the universal appeal and benefits of Ayurveda, a time-honored system of medicine originating in India. Nabhi Sutra’s expansion reflects a growing trend towards holistic and natural health solutions. Nabhi Sutra’s entry into this market aligns with this trend, offering Americans access to authentic Ayurvedic wellness products.

The flagship range of Belly Button Oils by Nabhi Sutra includes:

• Joint Pain Relief Oil: Targets joint and muscle pain for enhanced mobility and comfort
• Daily Detox Oil: Supports detoxification and overall well-being
• Sleep Inducing Oil: Helps to calm the mind and promote restful sleep
• Menstrual Pain Relief Oil: Alleviates menstrual discomfort and promotes balance

Apart from these products, the other launches by the brand includes Kansa Vatki for Foot Massage, Netra Neti Neem Wood Eye Cups, Eye Care Rituals and a Copper Tongue Cleaner. 

Swati Vakharia, founder of Nabhi Sutra, has always believed in making Ayurveda accessible to everyone, and this launch represents a significant step towards achieving that goal. She believes that the ancient wisdom of Ayurveda can transcend boundaries and improve lives everywhere.

About Nabhi Sutra  

Founded on the principles of Ayurveda, Nabhi Sutra provides a variety of belly button oils crafted with natural, high-quality ingredients. These oils are formulated to address a range of health concerns, including joint pain, skin care, digestion, and stress relief. By utilizing the navel as a focal point for healing, Nabhi Sutra combines traditional practices with modern wellness to deliver effective solutions for the body and mind.

Check other products at  https://nabhisutra.com/collections/newly-launched